[
Design system
]
One system. Every new page.
Open the agent chat, type /design-system and describe the page you need. The agent builds it from the styles, components and section grammar on this page.
01 TYPE
Heading / H1 XL
The Home hero title only. 80 / 1.1, h1.
Financial intelligence, built for founders.
Heading / H1
Page titles on subpages. 50, h1.
Simple pricing. Serious results.
Heading / H2
Section titles. 45 / 1.3, h2.
Not a software subscription. Not a consultancy.
Heading / H3
Large card titles. 30 / 1.4, h3.
Cash runway, live
Heading / H3 S
Card titles in dense rows. 22 / 1.4, h3.
Board-ready reports
Heading / H4
Feature titles. 28 / 1.4.
Sync health
Heading / H4 S
Small feature titles. 20 / 1.4.
Connected sources
Heading / H5
Names, plan names. 24 / 1.4.
Growth plan
Heading / H6
Titles inside lists and accordions. 20 / 1.4.
Can I cancel any time?
Display / Stat
Key metrics. 70 / 1.2, right aligned by default.
98%
Body / M
Running text and leads. 18 / 1.3.
LEDGE connects to the tools you already use and turns the numbers into decisions.
Body / CTA
Text inside buttons and call-to-action lines. 1.6 line height.
Book a meeting
Body / S
Captions, meta, table cells. 14 / 1.3.
No credit card required. 14-day free trial.
Label / Badge
Badges and section labels. Quantico 14.
PLATFORM
02 COLOUR
Neutral / Ink
#292424
Headings, body text, dark sections, primary buttons.
Neutral / White
#FFFFFF
White sections, cards, the page frame.
Neutral / Light
#F5F5F5
Light sections and tiles; sections alternate white and light.
Text / Muted
#505159
Secondary text.
Text / Secondary
#787880
Captions and meta.
Border / Dark 20
Ink 20%
Dividers and card outlines on light.
Border / Light 20
White 20%
Dividers and boxes on photos and dark tiles.
Overlay / Dark 40
Ink 40%
Darkens the hero photo under white text.
Overlay / Light 40
White 40%
Glass tiles over photos.
03 IMAGERY

01
Three kinds of imagery: photographs of founders and finance teams at work, screenshots of the LEDGE dashboard, and the abstract gradients of Effects / Card Background.
02
Photographs sit under an Overlay / Dark 40 layer when text goes over them (the hero). Dashboard screens sit on light or white tiles, never over a photo.
03
Effects / Card Background has 14 patterns; use one per section at most and keep the same pattern across a page.
04
Every photo and screen layer has alt text that says what is in the picture: who is working, which screen of the product.
05
New pages reuse the images in the project or files the user supplies. Ask instead of sourcing.
04 COMPONENTS
Button / Primary, Button / Submit, Button / Toggle, Button / Category Tab
Primary and Secondary call to action; Submit for forms (Default, Loading, Success, Error); Toggle switches Monthly and Yearly in Section / Pricing; Category Tab filters the blog.
Navigation / Logo, Navigation / Menu Item, Button / Icon Link, Button / Badge
The pieces of Navigation / Nav and the footer in the Template layout. Logo has Black and White; Badge opens every section head.
Card / Service, Card / Step, Card / Icon Text, Card / Dashboard Feature, Card / Pricing Feature, Card / Logo
Card / Blog Post, Card / Role
Cards bound to the CMS: blog posts from Blog, open roles from Careers. Card / Role has a Phone variant.
Section / Pricing, Section / Testimonials, Section / FAQ, List / FAQ Accordion
Whole blocks from Home and Pricing: the plans with the Monthly and Yearly toggle, the quotes (Testimonial 1 to 4), the questions (Open 1 to 6). Reuse them, do not rebuild them.
Monthly
Annual (Save up to 20%)
Seed
The financial foundation every early-stage founder needs.
$19
/month
Product Features:
Real-time runway tracking
MRR & cash flow dashboard
Automated burn rate calculation
Stripe & QuickBooks integration
Basic investor readiness score
CSV & PDF exports
Series
For startups actively building toward their next round.
$29
/month
Product Features:
Everything in Seed
Full investor readiness audit
Cap table & data room tools
Advanced forecasting & scenario modeling
Cohort analysis & NRR tracking
AI-powered financial recommendations
Xero, Slack & Zapier integrations
Multi-user access with roles
Priority support & guided onboarding
Scale
For post-Series A companies that need full financial control.
$79
/month
Product Features:
Everything in Series
Multi-entity support
Custom reporting & dashboards
SOC 2 compliance reporting
API access & custom integrations
Dedicated customer success manager
Quarterly financial health reviews
Guaranteed response times
[
Testimonials
]
We walked into our Series A with every number ready. Our lead investor said it was the most prepared deck he'd seen all year. LEDGE made that possible.
Priya Nair
CEO · Pragmatica
How quickly can I move in?
Same day in most cases. Once your membership is confirmed, you'll receive access credentials and can start using the space immediately. No waiting, no setup time.
Your financial stack, finally under control.
Manage cash flow, automate reporting, and track every transaction — without the spreadsheet chaos.
Is there a free trial available?
Yes. You get 14 days of full access, no credit card required. Explore every feature before committing to a plan.
What happens to my data if I cancel?
Your data stays accessible for 30 days after cancellation. You can export everything in CSV or PDF format before your account closes.
Does LEDGE connect with my existing tools?
Yes — LEDGE integrates natively with Stripe, QuickBooks, Xero, Notion, and Slack. More integrations are added every quarter.
Is my financial data secure?
All data is encrypted in transit and at rest using AES-256. We're SOC 2 Type II compliant and conduct regular third-party security audits.
Effects / Card Background
Fourteen abstract patterns used behind the dark tiles and the hero. Pattern 01 to 14; one pattern per section, the same across a page.



05 SECTION GRAMMAR
Frame and sections
Main has padding 10 on Neutral / White and holds an Inner container. Each section is a frame with padding 90 / 50, gap 90, filled Neutral / Light or Neutral / White; neighbouring sections alternate.
Section head
Button / Badge, then Heading / H2 at max width 900, then a Body / M lead. Head and content sit in a Content frame with max width 1600 and gap 50.
Hero
100 vh on Neutral / Light: Content top with Heading / H1 XL and two buttons, Content bottom with icons and a glass testimonial box in Border / Light 20, a photo with Overlay / Dark 40 behind.
Rows
Text rows use a 1fr spacer on the left and a 3fr text column on the right, gap 90. Card rows are horizontal stacks with gap 20, three or four cards, stacked on phone.
Spacing
5, 10, 20, 30, 40, 50, 90. Section padding 90 / 50 (60 / 20 on phone). Radius 0 on frames; cards keep the radius they have.
Dark tiles
Dark tiles use Neutral / Ink or Effects / Card Background with Neutral / White text and Navigation / Logo White. One dark block per page is enough.
Pages
CMS
Utility pages
LEDGE is a financial analytics and intelligence platform designed for startups and growth-stage companies. LEDGE is not a bank, financial institution, investment advisor, accounting firm, or licensed tax consultant. Nothing on this website or within the LEDGE platform constitutes financial, investment, legal, or tax advice. All runway projections, cash flow forecasts, revenue models, and scenario analyses generated by LEDGE are estimates based solely on data provided by the user. These outputs are for informational and planning purposes only and do not represent a guarantee of future financial performance or outcomes. Actual results may differ materially from any projections displayed. LEDGE does not hold, transfer, or manage client funds. Any references to banking, payment processing, or card features on this website reflect third-party integrations provided by licensed financial services partners. LEDGE assumes no responsibility for the availability, accuracy, or regulatory compliance of third-party services. The Investor Readiness Score and related fundraising tools provided by LEDGE are algorithmic assessments based on user-submitted data. They do not constitute a formal valuation, due diligence report, or guarantee of fundraising success. Investors make independent decisions and LEDGE bears no responsibility for the outcome of any fundraising process. All integrations with third-party platforms — including but not limited to Stripe, QuickBooks, Xero, and Slack — are provided "as is." LEDGE is not responsible for disruptions, inaccuracies, or data loss resulting from third-party API changes or service outages. Users are solely responsible for the accuracy of data entered into the platform and for ensuring compliance with applicable local, national, and international financial regulations. LEDGE does not provide regulatory reporting, tax filing, or audit services unless explicitly agreed upon in a separate written agreement. LEDGE processes user data in accordance with applicable data protection legislation, including GDPR where applicable. All data is encrypted in transit and at rest. LEDGE does not sell or share user financial data with third parties for commercial purposes. For full details, refer to our Privacy Policy and Terms of Service. The LEDGE platform is intended exclusively for business use and is not suitable for personal or consumer finance management. Feature availability may vary by subscription plan and geographic region. LEDGE™ is a registered trademark. Unauthorized reproduction of the LEDGE brand, interface, or content is strictly prohibited.
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